Overview
This workflow automates the process of scoring LinkedIn profiles against an Ideal Customer Profile (ICP) and updates the results in Google Sheets. It leverages Airtop for data processing and integrates seamlessly with Google Sheets for record management.
Key Features
- Manual Trigger: Initiate the workflow on demand for flexible testing or batch processing.
- Airtop Integration: Calculates ICP Person Scoring based on LinkedIn data, ensuring accurate lead qualification.
- Data Formatting: Processes and formats the scoring results for consistency and clarity.
- Google Sheets Integration: Retrieves and updates person records, maintaining up-to-date lead information.
Benefits
- Efficiency: Automates repetitive scoring and data entry tasks, saving valuable time.
- Accuracy: Reduces manual errors in lead scoring and data management.
- Seamless Integration: Connects Airtop and Google Sheets for a unified workflow.
Use Cases
- Sales teams qualifying LinkedIn leads against ICP criteria.
- Marketing teams tracking and updating lead scores in real-time.
- CRM data enrichment and automated lead management.
