Overview
This workflow automates the generation and distribution of weekly Google Analytics reports. It collects data from the past week and compares it with the same period from the previous year to provide insights into performance trends.
Key Features
- Scheduled Data Retrieval: Automatically triggers every week to fetch the latest analytics data.
- Data Processing: Utilizes OpenAI and custom calculations to process and summarize data for easy interpretation.
- Multi-Channel Notifications: Sends the summarized report via email and Telegram, ensuring stakeholders receive timely updates.
Benefits
- Time Savings: Eliminates the need for manual data collection and report generation, saving hours each week.
- Improved Insights: Provides comparative analysis with historical data, aiding in strategic decision-making.
- Enhanced Communication: Delivers insights directly to team members through preferred communication channels.
Use Cases
- Marketing Teams: Monitor campaign performance and adjust strategies based on weekly insights.
- Business Analysts: Quickly access key metrics and trends without manual data crunching.
Integrations
- Google Analytics: Core data source for analytics metrics.
- Email and Telegram: Channels for report distribution.
- OpenAI and Custom Calculations: Enhance data processing and summarization capabilities.