Overview
This workflow automates the process of evaluating LinkedIn profiles against your Ideal Customer Profile (ICP) using Airtop. It is triggered by form submissions or can be executed by other workflows, streamlining lead qualification.
Key Features
- Form-Driven Trigger: Initiates scoring when a user submits a form.
- Airtop Integration: Leverages Airtop to calculate and store ICP scoring for LinkedIn profiles.
- Parameter Handling: Customizable parameters and editable fields for flexible scoring criteria.
- Reusable Execution: Can be triggered independently or by other workflows for modular automation.
Benefits
- Accelerates Lead Qualification: Quickly identifies high-potential leads based on ICP fit.
- Reduces Manual Work: Automates data collection and scoring, saving valuable time.
- Consistent Evaluation: Ensures objective, repeatable scoring across all LinkedIn profiles.
Use Cases
- Sales & CRM: Prioritize outreach to leads that best match your ICP.
- Recruiting: Score candidates' LinkedIn profiles for better talent matching.
- Marketing: Segment and target prospects more effectively based on ICP alignment.
Integrations & Automation
- Airtop: Centralizes scoring data and logic.
- Form Triggers: Seamlessly connects web forms to the scoring process.
- Workflow Modularity: Easily integrates with broader lead management or CRM automations.
